Lead generation for financial advisors in Minnesota.
Minnesota has 1,057,147 residents aged 65 and over, 18.3% of the state and 22nd of 50 states by count. How much Social Security is taxed here depends on income. That makes the years around claiming a real planning window.
Who you are actually talking to in Minnesota.
Minnesota phases out its Social Security subtraction as income rises and levies an estate tax above $3,000,000, so income timing and estate size both carry a state cost.
Source: U.S. Census Bureau, vintage 2024 population estimates (sc-est2024-agesex-civ), civilian population aged 65 and over.
What Minnesota pre-retirees are actually asking about
Minnesota's rules reward planning around income thresholds, estate size and the family home. Verified against the Minnesota Statutes and the Minnesota Department of Revenue on 2026-09-24.
Social Security subtraction phases out with income
Minnesota lets taxpayers subtract Social Security included in federal income, but the simplified subtraction shrinks 10% for each $4,000 of adjusted gross income above a threshold, set at $100,000 joint and $78,000 single for 2023 and indexed each year. A smaller alternate subtraction can apply instead.
An estate tax exclusion fixed at $3,000,000
Minnesota's estate tax exclusion is $3,000,000 for deaths in 2020 and thereafter, with no inflation adjustment written into that figure. Taxable gifts made within three years of death are added back when computing the Minnesota taxable estate, so late gifting does not remove those assets from the calculation.
Seniors can defer part of their property tax
Under the Senior Citizens' Property Tax Deferral Program, a homeowner 65 or older with household income up to $96,000 can cap property tax paid at 3% of household income, with the rest deferred as a lien. The home must have been their homestead for at least five years, and lien and debt limits apply.
The Social Security thresholds change every year with inflation, so current dollar figures should come from the Department of Revenue rather than an older article.
The same system, run in Minnesota.
Intent-driven ads
Hyper-targeted campaigns built to create intent, not just impressions. Pre-retirees in your market meet educational content first, so they arrive already wanting a planning conversation.
Consent and verification
A multi-step survey plus prior express written consent, then phone and email validation. Every contact belongs to one advisor only. Never shared, never resold, never recycled.
Appointment setting
Our team confirms the call, sends your content ahead of it and handles follow up. Or you run the cadence yourself with our system.
Coaching to close
Discovery scripting, objection handling and post-call review, with the full funnel tracked from first contact to signed client.
Where else the program performs.
We run the same system in every state. Every one has its own page.
See everything we do across the United States, or the full map of where we work.
Let's build your pipeline in Minnesota.
Book a strategy call and we will show you how the program performs in your region.